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Minneapolis / St. Paul, Minnesota

U.S. Markets:
International Markets:

Typical 50 GRP Showings:

Market Demographics:

Contact Information:

Clear Channel Outdoor
3225 Spring Street N.E.
Minneapolis, MN 55413
Phone: 612.605.5100
FAX: 612.605.5150
Email: Click to Email >

Clear Channel Airports
1600 Utica Ave. South, suite 400
Minneapolis, MN 55416
Phone: 952.417.3164
FAX: 952.417.3149
Email: Click to Email >

Clear Channel Malls
1270 Avenue of the Americas, Suite 2108
New York, NY 10020
Attn: Jennifer Menes
Phone: 212.972.0515
FAX: 212.972.0399
Email: Click to Email >

Shipping Information
Metroclean Express
53-01 Vermon Blvd.
Long Island City, NY 11101
Attn: Receiving Department/Malls
Phone: 718.706.8177

Outdoor Advertising Market for Minneapolis / St. Paul, Minnesota

Market Overview

Digital Outdoor Network

The Digital Outdoor Network is in this market.

“a market in motion”

Located in the heart of the Midwest, Minneapolis/St. Paul is an unexpected treasure that won’t leave you disappointed!

Commonly referred to as the Twin Cities, Minneapolis/St. Paul is an exceptionally young, vibrant cultural epicenter known for its colorful seasons, exceptional quality of life, excellence in education, economic strength, and involvement in the arts.

Largely categorized as a commuter market, consumers in the Twin Cities spend a significant amount of time away from their homes. The average household makes at least 10 car trips per day and almost half of the adult population are considered heavy milers.

The Twin Cities also supports a lively and renowned theater and arts community. In fact, no other city in the nation, outside of NYC, has more theater seats per capita than Minneapolis.

As of 2007, Minneapolis/St. Paul is home to 5 professional sports teams, the fourth largest university in the United States and 20 Fortune 500 companies, including Target Corporation, United Health Group, Best Buy, Travelers, 3M, Northwest Airlines, General Mills, Medtronic, Xcel Energy, and U.S. Bank.

Minneapolis/St. Paul is also home to the Mall of America – the largest indoor shopping mall (in terms of store occupancy) in the United States. The Mall of America attracts over 40 million visitors annually, making it more popular than Disney World, Graceland, and the Grand Canyon combined!

As the definitive market leader and largest outdoor advertising plant in the Twin Cities, with over 1,700 premium displays, Clear Channel Outdoor provides an elite standard of full service capabilities and market dominance unmatched by its competition in today’s ever changing media landscape.

Market Demographics

Demographics
Neilson TV Households Rank 15
Adults Age 18+ Rank 15
Population of Adults 18+ 3,250,340
Total Population 4,483,551
% Population Change from 1990 to 2009 43
Average Age 37.1
Average Household Income 75,460
Average Number of Vehicles per Household 1.9
Population Density (People per Sq/Mile) 100
Race Distribution (%)
White 87
African American 5
Asian 4
American Indian 1
Hawaiian 0
Multi-Race 2
Other 1
Ethnicity (%)
Hispanic 4
Research Profiles (%)
Traveled 500 or more total miles in a month 45.8
Household plans to buy any new vehicle next year 7.7
Have visited a casino last year 42.4
Plan to switch wireless/cellular carrier next year 6.6
Personally attended/visited a live theater last year 28.9
Participated in golf last year 22.8
Bought any items on the internet last year 54.4
Usually see a new movie opening weekend in a year 6.7
Did not read any daily newspaper(s) yesterday 60.2
Accessed the internet last month 76.6
Drove alone to any place last week 94.7
Car pooled to any place last week 8
Spent 30 minutes or more traveling to work one way 18.8
Sources: 2009 Census Estimates; 2009 Scarborough
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